by Russell
11 June 2009
Should I host my blog at a subdomain or a subfolder?
If the blog’s subject matter is the same as that of the main site, it’s actually preferable to use a sub-folder.
But if the blog is essentially separate from the main site, and deals with different content, a sub-domain is good. Because your blog will still count in some way towards your main site, but cannot sully it with mixed messages about theme.
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by Russell
4 June 2009
Using a Blog to Improve Traffic and Search Engine Rankings
Adding a blog to an existing business web site can be a great way to achieve search engine positioning for long tail keywords, and increase quality traffic to your site overall. After all, business web sites can become quite static – but a blog with frequent postings makes it a more attractive proposition to both human readers and search engines.
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